Building resilience in times of change
EuroHealthNet Annual Report
June 2021-June 2022
6. Communications
EuroHealthNet’s Communications team amplifies the messages and expertise of the members of the Partnership.
It disseminates reliable, evidence-based, and timely information to the community working on public health, social equity, and determinants of health and beyond. It makes connections between people, resources, and initiatives to facilitate advocacy for a healthier and fairer Europe.
A brand that reflects the Partnership's strength & expertise
In 2021 we developed a new logo and brand that better represents us as the European Partnership of health equity experts and decision-makers. Besides conveying a more serious image, our new logo visualises the central role of members in our work. The dots represent our members and the individuals within them, and symbolise the importance of connection, collaboration and exchange between policy, research, and practice. The colour green is used to symbolise health, and the importance of the environment in health outcomes.
We redeveloped our website, which was launched together with our new brand. The new site makes it much easier to find our resources, and to access information on public health, social rights, and health inequalities. Resources can now be found by topic, by date, or by type. The members of our Partnership, as well as the many projects, alliances and other collaborations that EuroHealthNet is involved in, are featured more prominently as well.
Making our work accessible to all
When we rebranded our website and outputs, we had the opportunity to think about the accessibility of the information and resources that we produce. As a Partnership that works for equal opportunities for all, making our information available to all was one of our priorities.
People with sensory impairments too often face barriers to access information on the web and be part of online conversations and communities. This can lead to exclusion and being dependent on others. It can also mean people miss opportunities that are often found online, for instance to find employment, social contacts, or simply entertainment. Such barriers worsen inequality.
We added features to all our websites to improve accessibility. These make it possible, for instance, to increase contrast, change fonts, or use a screen reader to access our websites.
We also thought about the accessibility of our publications. We improved the visual aspects of publications by making better use of colour contrast and bigger font sizes. We also started using tools to improve our writing so that information is easier to understand.
Connecting experts and facilitating exchange
EuroHealthNet’s Communication Network
EuroHealthNet’s Communication Network brings together people working on communication in member organisations. In 2021 the group had over 50 representatives, who meet 3 times a year to exchange on current communication related activities, discuss common issues and solutions and share resources.
Several network members worked together on a cross-country analysis of how public health agencies and services communicated with specific groups during the pandemic. The analysis was included in the COVID-19 Health System Response Monitor, along with other analyses co-authored by EuroHealthNet. Since members often work on similar topics, it is often the case that other group members have already produced resources that can be exchanged and further built upon. Network meetings are also an opportunity for the EuroHealthNet Partnership to share its work and outputs.
Network Intelligence
Network Intelligence, EuroHealthNet’s internal newsletter, goes out to share exclusive updates about opportunities for funding, training, and capacity building. Over the past year, 11 alerts were sent. The newsletter was formerly known as the 'Calls and Opportunities Alert' and was redeveloped as part of the revamp of EuroHealthNet’s branding.
We can always rely on EuroHealthNet to be the first to inform us of relevant developments and opportunities in the international public health arena, as well as to share our news and outputs with the wider public health community across Europe.
- Lorna Renwick, EuroHealthNet Executive Board Member and Organisational Lead, Poverty, Economy and Environment, Public Health Scotland
Disseminating reliable, evidence-based and timely information
The Health Inequalities Portal
EuroHealthNet’s online Health Inequalities Portal, www.health-inequalities.eu, acts as a platform for information and resources to address health inequalities.
The website’s crown jewel is the database, which holds over 1,000 resources. These include publications by authorities and civil society at all levels, policies, research papers, tools, datasets, and organisations and initiatives working on health promotion, health equity and the determinants of health. The database is continuously updated, and users are invited to submit their own work to contribute to growing and developing a common knowledge base.
Making our work accessible to all
When we rebranded our website and outputs, we had an opportunity to think about the accessibility of the information and resources that we produce. As a Partnership that works for equal opportunities for all, making our information available to all was one of our priorities.
Health Highlights
Once a month, EuroHealthNet disperses the Health Highlights newsletter, gathering the most important news related to health promotion, determinants of health, and health inequalities to share with the European public health community. This year, the newsletter was redesigned to match our branding and to create a more visually appealing experience for readers.
The newsletter reaches over 8,000 mailboxes each month and is shared on our website and social media channels. Health Highlights covers the main public health developments, news from the EuroHealthNet Partnership, developments at the EU institutions, as well as international developments and the newest publications. Over the last year, 11 newsletters have been sent.
📫Our March newsletter is out now!
— EuroHealthNet (@EuroHealthNet) March 24, 2022
This Health Highlights covers
➡️An overview of EU funds available to support Ukrainian refugees
➡️The @WHO_Europe 2021 European Health Report
➡️News from @PharosKennis, @GezondLevenvzw & other Members
Read and sign up👉https://t.co/206gVQXqMx pic.twitter.com/QnTReW49Ad
Access to public health Information, a key for public accountability and health equity
In December 2021, EuroHealthNet completed its first project under the Med Dialogue for Rights and Equality Technical Assistance Programme. The project, ‘Access to Public Health Information, a Key for Public Accountability and Health Equity in times of COVID-19’ targeted journalists, public health and medical students, national public health authorities, and civil society actors working in six countries in the Middle East and North Africa: Lebanon, Jordan, Egypt, Tunisia, Morocco and Algeria.
So proud to have contributed to this, with @EuroHealthNet colleagues. Promotion and protection of reliable and accurate #healthinformationacces critical for all in times of health crisis, but largely disrupted for most vulnerable and marginalised. https://t.co/8pDbwidjS9
— Dorota Sienkiewicz😷 (@dorsie78) October 20, 2021
The project aimed to enhance the space for critical expression, access to information, and monitoring accountability of national public health measures. It consisted of a series of webinars and roundtables on relevant topics, such as disinformation, misinformation, effective public communication, balancing health security and civil liberties, and the role of investigative journalists in reporting on public health measures. These webinars concluded with a policy briefing and advocacy campaign containing recommendations collected from each ‘digital dialogue.’
Sharing the stories of public health
EuroHealthNet Magazine
The EuroHealthNet Magazine facilitates an exchange of international experiences, best practices and perspectives, showing how challenges are approached in different settings and allowing experts to learn from each other. Published twice a year, it reaches over 12,000 professionals' mailboxes and is further disseminated via social media campaigns.
The Spring/Summer 2021 edition revolved around health, the changing world of work and “Innovation for health and social equity” giving voices to expert's views on new perspectives on public health advancements.
Working with the media
EuroHealthNet directs its expertise and advocates for greater health equity by putting forth statements, joint letters and articles describing the Partnership’s position on legislative developments and other relevant matters.
When important developments for health equity occur, news releases are used to inform the public. Over the past year, 14 releases were sent out to raise awareness on, amongst other things, the potential of moving to a Wellbeing Economy to make our economies more human and eco-friendly. Other releases covered the links between employment and health, the correlation between parents’ education and their child’s chances of survival.
Our health is at risk if #COP26 conclusions do not seize opportunities for a healthy, fairer future
— EuroHealthNet (@EuroHealthNet) November 12, 2021
Statement from @EuroHealthNet @COEbanknews @EUPHActs @Green_Europe @WEAll_Alliance @healthy_climate @GCHAlliance
📑https://t.co/zBTiSrhIG7
Our communications in numbers
Building health promoting systems fit for the future
EuroHealthNet Annual Report June 2021-June 2022
Join us!
Learn more about being a Member of EuroHealthNet.
6. Communications
EuroHealthNet’s Communications team amplifies the messages and expertise of the members of the Partnership.
It disseminates reliable, evidence-based, and timely information to the community working on public health, social equity, and determinants of health and beyond. It makes connections between people, resources, and initiatives to facilitate advocacy for a healthier and fairer Europe.
A brand that reflects the Partnership's strength & expertise
In 2021 we developed a new logo and brand that better represents us as the European Partnership of health equity experts and decision-makers. Besides conveying a more serious image, our new logo visualises the central role of members in our work. The dots represent our members and the individuals within them, and symbolise the importance of connection, collaboration and exchange between policy, research, and practice. The colour green is used to symbolise health, and the importance of the environment in health outcomes.
We redeveloped our website, which was launched together with our new brand. The new site makes it much easier to find our resources, and to access information on public health, social rights, and health inequalities. Resources can now be found by topic, by date, or by type. The members of our Partnership, as well as the many projects, alliances and other collaborations that EuroHealthNet is involved in, are featured more prominently as well.
Making our work accessible to all
When we rebranded our website and outputs, we had the opportunity to think about the accessibility of the information and resources that we produce. As a Partnership that works for equal opportunities for all, making our information available to all was one of our priorities.
People with sensory impairments too often face barriers to access information on the web and be part of online conversations and communities. This can lead to exclusion and being dependent on others. It can also mean people miss opportunities that are often found online, for instance to find employment, social contacts, or simply entertainment. Such barriers worsen inequality.
We added features to all our websites to improve accessibility. These make it possible, for instance, to increase contrast, change fonts, or use a screen reader to access our websites.
We also thought about the accessibility of our publications. We improved the visual aspects of publications by making better use of colour contrast and bigger font sizes. We also started using tools to improve our writing so that information is easier to understand.
Connecting experts and facilitating exchange
EuroHealthNet’s Communication Network
EuroHealthNet’s Communication Network brings together people working on communication in member organisations. In 2021 the group had over 50 representatives, who meet 3 times a year to exchange on current communication related activities, discuss common issues and solutions and share resources.
Several network members worked together on a cross-country analysis of how public health agencies and services communicated with specific groups during the pandemic. The analysis was included in the COVID-19 Health System Response Monitor, along with other analyses co-authored by EuroHealthNet. Since members often work on similar topics, it is often the case that other group members have already produced resources that can be exchanged and further built upon. Network meetings are also an opportunity for the EuroHealthNet Partnership to share its work and outputs.
Network Intelligence
Network Intelligence, EuroHealthNet’s internal newsletter, goes out to share exclusive updates about opportunities for funding, training, and capacity building. Over the past year, 11 alerts were sent. The newsletter was formerly known as the 'Calls and Opportunities Alert' and was redeveloped as part of the revamp of EuroHealthNet’s branding.
Disseminating reliable, evidence-based and timely information
The Health Inequalities Portal
EuroHealthNet’s online Health Inequalities Portal, www.health-inequalities.eu, acts as a platform for information and resources to address health inequalities.
The website’s crown jewel is the database, which holds over 1,000 resources. These include publications by authorities and civil society at all levels, policies, research papers, tools, datasets, and organisations and initiatives working on health promotion, health equity and the determinants of health. The database is continuously updated, and users are invited to submit their own work to contribute to growing and developing a common knowledge base.
Making our work accessible to all
When we rebranded our website and outputs, we had an opportunity to think about the accessibility of the information and resources that we produce. As a Partnership that works for equal opportunities for all, making our information available to all was one of our priorities.
Health Highlights
Once a month, EuroHealthNet disperses the Health Highlights newsletter, gathering the most important news related to health promotion, determinants of health, and health inequalities to share with the European public health community. This year, the newsletter was redesigned to match our branding and to create a more visually appealing experience for readers.
The newsletter reaches over 8,000 mailboxes each month and is shared on our website and social media channels. Health Highlights covers the main public health developments, news from the EuroHealthNet Partnership, developments at the EU institutions, as well as international developments and the newest publications. Over the last year, 11 newsletters have been sent.
📫Our March newsletter is out now!
— EuroHealthNet (@EuroHealthNet) March 24, 2022
This Health Highlights covers
➡️An overview of EU funds available to support Ukrainian refugees
➡️The @WHO_Europe 2021 European Health Report
➡️News from @PharosKennis, @GezondLevenvzw & other Members
Read and sign up👉https://t.co/206gVQXqMx pic.twitter.com/QnTReW49Ad
Access to public health Information, a key for public accountability and health equity
In December 2021, EuroHealthNet completed its first project under the Med Dialogue for Rights and Equality Technical Assistance Programme. The project, ‘Access to Public Health Information, a Key for Public Accountability and Health Equity in times of COVID-19’ targeted journalists, public health and medical students, national public health authorities, and civil society actors working in six countries in the Middle East and North Africa: Lebanon, Jordan, Egypt, Tunisia, Morocco and Algeria.
So proud to have contributed to this, with @EuroHealthNet colleagues. Promotion and protection of reliable and accurate #healthinformationacces critical for all in times of health crisis, but largely disrupted for most vulnerable and marginalised. https://t.co/8pDbwidjS9
— Dorota Sienkiewicz😷 (@dorsie78) October 20, 2021
The project aimed to enhance the space for critical expression, access to information, and monitoring accountability of national public health measures. It consisted of a series of webinars and roundtables on relevant topics, such as disinformation, misinformation, effective public communication, balancing health security and civil liberties, and the role of investigative journalists in reporting on public health measures. These webinars concluded with a policy briefing and advocacy campaign containing recommendations collected from each ‘digital dialogue.’
Sharing the stories of public health
EuroHealthNet Magazine
The EuroHealthNet Magazine facilitates an exchange of international experiences, best practices and perspectives, showing how challenges are approached in different settings and allowing experts to learn from each other. Published twice a year, it reaches over 12,000 professionals' mailboxes and is further disseminated via social media campaigns.
The Spring/Summer 2021 edition revolved around health, the changing world of work and “Innovation for health and social equity” giving voices to expert's views on new perspectives on public health advancements.
Working with the media
EuroHealthNet directs its expertise and advocates for greater health equity by putting forth statements, joint letters and articles describing the Partnership’s position on legislative developments and other relevant matters.
When important developments for health equity occur, news releases are used to inform the public. Over the past year, 14 releases were sent out to raise awareness on, amongst other things, the potential of moving to a Wellbeing Economy to make our economies more human and eco-friendly. Other releases covered the links between employment and health, the correlation between parents’ education and their child’s chances of survival.
Our health is at risk if #COP26 conclusions do not seize opportunities for a healthy, fairer future
— EuroHealthNet (@EuroHealthNet) November 12, 2021
Statement from @EuroHealthNet @COEbanknews @EUPHActs @Green_Europe @WEAll_Alliance @healthy_climate @GCHAlliance
📑https://t.co/zBTiSrhIG7
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